CAST IRON SOIL PIPE INSTITUTE

The Cast Iron Soil Pipe Institute (CISPI) is dedicated to promoting the manufacture, use and distribution of cast iron soil pipe and fittings through education to a variety of audiences in the building and construction industry. CISPI hired Agency McKenna as their marketing agency to increase the organization’s standing and product awareness.

Services: Branding - Social Media - Campaigns

Partners: Agency McKenna

CISPI wanted to reinvigorate their brand to connect with new and younger audiences, while holding onto their rich history. We created a brand that would resemble the old logo with a modern look.

Cast Iron Soil Pipe Institute - LogomarkCISPI was looking to reinvigorate their brand to connect with new and younger audiences. CISPI has a rich history with many constituents, so we were tasked to create a brand that would resemble the old logo wi…

Logomark

Cast Iron Soil Pipe Institute - Brand Identity

Brand Identity

Cast Iron Soil Pipe Institute - Branded Templates

Branded Templates

CISPI’s team members are crucial for communicating the values of cast iron soil pipe. In order to showcase the CISPI members to their audiences and the general public, we created a social media campaign that introduces each member and highlights facts about them.

Cast Iron Soil Pipe Institute - Engagement CampaignCISPI’s team members are a crucial part in communicating the values of cast iron soil pipe. In order to showcase the CISPI members to their audiences and the general public, we created a social medi…

Engagement Campaign

Product ads are used to inform and promote cast iron soil pipe and fittings to a variety of audiences in the building and construction industry.

Cast Iron Soil Pipe Institute - Product Feature, Print Ads Product ads are used to inform and promote cast iron soil pipe and fittings to a variety of audiences in the building and construction industry.

Product Feature, Print Ads

Cast Iron Soil Pipe Institute - Product Feature, Flyer

Product Feature, Flyer