AGENCY MCKENNA

In 2020, McKenna Design Group went through a revolutionary rebrand. With a new name, Agency McKenna, and a modernized brand, the marketing agency re-established what made them stand out from the beginning: its human philosophy. Agency McKenna (AGMK) uses a human approach in its branding, digital, marketing and communications services.

Services: Branding - Branded Collateral - Campaigns - Social Media Marketing - Email Marketing - Illustrations - Content Development

Partners: Agency McKenna

Agency McKenna’s new brand identity focuses on their friendly, bold, and human attributes.

Agency McKenna - Brand IdentityAgency McKenna’s new brand identity focuses on their friendly, bold, and human attributes.

Brand Identity

The Agency McKenna logomark combines the “A” and “M” in Agency McKenna. The positioning of the “A” and “M” represent the partnership AGMK has with its clients and their approachable personality.

Agency McKenna - Logomark The Agency McKenna logomark combines the “A” and “M” in Agency McKenna. The positioning of the “A” and “M” represent the partnership AGMK has with its clients and their approachable personality.

Logomark

Agency McKenna - Branded Templates

Branded Templates

Agency McKenna - Branded Folder

Branded Folder

Agency McKenna believes “hello” opens door to possibilities for clients. “Hello” is used in internal and external branding.

Agency McKenna - BrandingAgency McKenna believes “hello” opens door to possibilities for clients. “Hello” is used in internal and external branding.

Branding

To embody the new brand, we developed a new website that showcases Agency McKenna’s key services, client work, insights and team. The user-friendly website uses friendly messaging and vibrant graphics.

Agency McKenna - Website To embody the new brand, we developed a new website that showcases Agency McKenna’s key services, client work, insights and team. The user-friendly website is uses friendly messaging and vibrant graphics.

Website

Agency McKenna - Website Pages

Website Pages

AGMK shares its knowledge with clients and fellow agencies through weekly blog posts on the hello.mckenna blog. The agency uses social media channels and email to promote the blog and drive traffic to the website.

Agency McKenna - Digital MarketingAGMK shares its knowledge with clients and fellow agencies through weekly blog posts on the hello.mckenna blog. The agency uses social media channels and email to promote the blog and drive traffic to the website.

Digital Marketing

Agency McKenna - Email MarketingAGMK uses email to share their knowledge and drive traffic to their website.

Email Marketing